1. Introduction

SageMirrorPort ("we," "our," or "us") is dedicated to maintaining the privacy of our clients. This Privacy Policy outlines our practices related to the collection, usage, sharing, and protection of your personal data when you visit our website sagemirrorport.sbs or utilize our yacht charter offerings.

Your agreement to the practices laid out in this document is assumed when you use our services. Our policy follows personal privacy laws such as the Personal Information Protection and Electronic Documents Act (PIPEDA) among other Canadian privacy regulations.

2. Information We Collect

2.1 Personal Information

The personal details we gather are provided by you voluntarily in scenarios such as:

  • Reserving a yacht charter
  • Reaching out via our website or by phone
  • Signing up for our newsletter
  • Completing questionnaires on our website
  • Engaging in surveys or promotional activities

The data gathered may encompass:

  • Identifying information like names, and contact specifics (email, telephone, postal address)
  • Financial details (securely processed through external services)
  • Preferences and requirements related to yacht charters
  • Emergency contact particulars
  • Health-related or dietary preferences (if shared with us)

2.2 Information Collected Automatically

Automatic information gathering occurs when you navigate our website, which includes:

  • IP addresses and geographical details
  • Browser classification and edition
  • Which pages you visit and time spent on our domain
  • Referral source websites
  • Specifications of devices used (model, screen size, etc.)

2.3 Cookies and Tracking Technologies

Cookies and equivalent tracking mechanisms are utilized on our website to improve your browsing experience by allowing us to:

  • Preserve user settings and preferences
  • Analyze website traffic and performance
  • Deliver tailored content
  • Refine our offerings

Cookie preferences can be controlled via your web browser or our consent interface for cookies.

3. Usage of Your Information

The information collected serves a variety of purposes, such as:

  • Delivering Services: To confirm yacht charter reservations and maintain communication regarding your booking
  • Support Services: To address your queries and offer assistance where needed
  • Financial Transactions: For the facilitation of payment processing and handling billing queries
  • Security: To guarantee the security of our operations and guard against deceptive activities
  • Promotions: To send you information regarding deals and company news, provided you've given consent
  • Enhancing Our Website: To monitor website engagement and improve its usability
  • Upholding Legal Standards: To adhere to governing laws and statutory regulations

4. Information Sharing and Disclosure

Your personal information is neither sold, exchanged, nor rented out to external parties. However, under specific circumstances, we may share your data:

4.1 With Service Providers

Details may be provided to dependable third-party suppliers for services such as payment facilitation; website management and upkeep; electronic communications; data analysis; and customer service assistance.

4.2 Legal Obligations

Your personal data may be disclosed when mandated by law or in response to legal actions such as court decrees, in emergencies, or during probes into suspected illicit activities or fraud.

4.3 Corporate Transactions

Data may be part of assets transferred during corporate transformations, including mergers, acquisitions, or asset sales.

5. Data Security

To safeguard your personal data from unauthorized access, alteration, exposure, or destruction, we uphold suitable electronic and organizational precautions. Such measures include data encryption, use of secure servers, authorization checks, periodic evaluations, and staff education.

Nevertheless, no internet or electronic storage method is impermeable. Absolute data security cannot be warranted.

6. Data Retention

Personal information is kept only as necessary to accomplish the purposes it was gathered for or as legally obligatory. Common retention durations include:

  • Charter bookings: 7 years for tax/legal reasons
  • Marketing communications: As long as necessary until you opt-out or erase your account
  • Web analytics: 26 months on average
  • Customer service interactions: Up to 3 years after the last engagement

7. User Rights and Choices

Your rights consist of the ability to access, amend, exterminate (in accordance with legal constraints), transfer, withdraw from marketing efforts, and manage cookies. To exercise these rights, please contact us using the information provided.

8. Third-party Integrations

8.1 Google Analytics

We utilize Google Analytics for evaluating web traffic. Opting out is possible using the Google Analytics Opt-out Browser Add-on.

8.2 Social Media Widgets

Links to social media sites, each with their respective privacy policies, may be present on our website.

8.3 Payment Service Providers

Financial transactions are conducted by payment processors that comply with the PCI DSS standards.

9. Across Borders Data Transfer

Data may be transferred and handled in locations outside of United Kingdom. Adequate safekeeping measures are applied to make sure these transfers align with established privacy laws.

10. Protection of Minors

Individuals under the age of 13 are not the targeted audience for our services, nor do we knowingly gather their information. If you become aware of such information collected from a child, please alert us immediately.

11. Revisions to This Privacy Policy

Amendments to this Privacy Policy may happen to reflect changes in our data-handling procedures or legislative requirements. Updates will be communicated through posting the revised policy, emailing registered users, or a notice on our site. Utilizing our services post-update indicates your acceptance of the new terms.

12. Ways to Get in Touch

For enquiries about this Privacy Policy or our data practices, please reach out to:

SageMirrorPort — Privacy Officer
Marine Parade
Brighton BN2 1TB
United Kingdom

Phone: +44 1273 290000
Email: [email protected]

13. Adherence to Google Ads User Consent Policy

We abide by Google Ads user consent requirements. Your choices regarding cookies and tracking can be adjusted at any time through our cookie settings.